How to connect and use Printful with Zakeke for BigCommerce merchants

Please note

On March 30, 2023, Printful will change the auth process to OAuth 2.0, so the Printful API will no longer be accessible using legacy API keys. To avoid losing access to Printful, you will be required to migrate to the new API tokens before March 30, 2023. So please remove your old integration and follow the guidelines below to setup and use Printful on your store.



  1. How to use the Zakeke+Printful integration
  2. FAQ
  3. Pro tips to get the most of the integration


1. How to use the Zakeke+Printful integration

1.1 Connecting Printful with Zakeke

To make use of the Zakeke and Printful integration, you’ll need to:

  • create a Printful account 

  • and connect it to your BigCommerce store from Stores > Choose Platform > BigCommerce

If you already have a Printful account, just follow the steps here below.

  1. Go to your Zakeke back-office > Print-on-demand services > Printful and click Integrate > Authorize

    Make sure to choose the right Printful store when you authorize the connection.
    ok Printful.pngno new Printful store.png

  2. For now, don't pay attention to the Order Import Settings, you'll learn about it in the How to Get Orders Fulfilled section.

  3. Go to your Printful dashboard > Settings > Orders > Sync as you go and make sure that the options "Import unsynced orders" is checked

  4. Go to your Printful dashboard > Billings > Billings Methods and make sure that the currency is the same as your BigCommerce store.  

  5. The connection is now enabled and you can start adding customizable products from Printful catalog.

Please Note

If you use our native integrations with the POD services, the PODs' catalogs will be available only for the first store (master sales channel) that you integrate and won't be available for the extra sales channels you might add to your Zakeke account.


1.2 Adding customizable products from the Printful catalog

  1. In your Zakeke back-office, go to Customizable Products > Add a Customizable Product > Printful

  2. By clicking on a product, you'll be guided through a few steps. In particular:

    • Edit the default name and the description of the product;

    • Choose the colors and the sizes, if available;

    • Select the sides of the product, if applicable;

    • Set the retail price of the product and your profit;

  3. Once you finish all the steps, save the product to create a new customizable product at your store.


    the product is created as "draft" in your BigCommerce. Usually, it takes about 30-45 minutes to have it published at your store. Do not publish it manually! You'll receive an email from Zakeke informing you that the product is live once published.

    Important 2

    all customization tools (text, upload, galleries, ...) are activated by default and customers are free to customize the product as they want. If you wish to limit the customization tools or sell editable designs, you can create pre-designed templates


1.3 How to get orders fulfilled

Fulfillment settings

Orders are automatically sent to Printful as soon as the status of the order becomes "Awaiting fulfillment" in your BigCommerce back-office.


2. FAQ 

If your questions are not replied to in this guide, please take a look at our FAQ section dedicated to Print-on-demand services integrations.


3. Pro tips

  1. For products imported from third-party catalogs, it is not possible to change the product images and size and position of print areas because they are automatically provided by the POD services and must follow their rules. However, once the product is created, you can:

    • Add a 3D view of the product by using the Zakeke real-time 3D preview feature. You can use this feature instead of the Printful mock-up generator to show a real representation of your products.

    • Change the product price.

    • Add a pre-made design with editable parts on the product.

  • If an order contains two or more customizations of the same "variant" model (Product+Size+Color) the order will not be updated by Zakeke but it will remain in DRAFT status. In this case you'll have to update the order directly on Printful backoffice loading the correct printfiles that you'll find in the Zakeke order section. It's the only case in which Zakeke can't update the order using Printful API.

  • Discover all details in the video below:

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